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Case Study #6

Client:
Chesapeake Systems

Project:
Company Picnic

Objective: 
Favors for a Company Picnic with a Western Theme

Products used: 
Cowboy hats for adults and children
Bandanas for adults and children

Adult gifts: 
Cow print Canvas Tote
Cow print Apron                  
3 piece Barbeque Set
Hot Sauce Set
Children’s Gift:
Carabiner Stop Watch

Process: 
The Company Picnic Committee came up with a theme for their company picnic.  I then gathered several theme related ideas for a committee presentation.  In presenting ideas I kept in mind the theme as well as the season, which is early September.  The hats and bandanas were to be used as “spirit gifts”, meaning that when everyone arrived they would be given the gifts to wear and help set the mood.  The main gifts were to be family or couple gifts so the selection needed to be something that everyone could use.  In selecting a children’s gift we needed to think of something that would appeal to most ages.

Results: 
Very happy clients and company employees.

 

Visions Marketing, Inc. 9160 Gaither Road, Gaithersburg, Maryland 20877